We’ve been with Quicken Loans for a few months now, and every day, we continue to see the ISMs in action. It’s heartening to work for a company that’s true to its values, and this inspires us to give our best and make an impact. That's what makes the company different from other employers, says sports fan Martin, who came to … The winning formula is when you truly embody the ISMs and use their philosophy as a guide in not only your career but in your personal life. He makes a lot of his public appearances because the billionaire owner of the NBA’s Cleveland Cavaliers, however he is additionally the … He calls the ingredients ISMs, and they embody who Quicken employees are, versus what they do. Because they … They define who we are as a company, a team and as individuals. I love this concept by Quicken Loans CEO (and Cleveland Cavaliers owner) Dan Gilbert to put his company’s vision into a series of “ISMs.” Gilbert has outlined “ISMs” that refers to a strong principle or belief within the Quicken Loans culture and attached a catchy phrase (“We eat our own dog food” or “You have to take the roast out of the oven”) that relates to each philosophy. Phil Long/AP Dan Gilbert runs an empire. The company reports an 82% employee engagement rate, with 88% of employees saying Quicken Loans is a great place to work . As his company was growing, Gilbert documented and grew Quicken's culture ingredients. Heather Lovier: My main goal is to embody our “ISMs,” which are the fundamental principles that shape and drive our culture at Quicken Loans. The Quicken Loans culture is centered on 19 isms, or corporate ideals. The ISMs, which are 20 ideals and principles Dan Gilbert (Quicken Loans founder) started writing more than 20 years ago, define this culture for … Onboarding means one, long 7- or 8-hour day where every new employee is taught those -ISMs, the guiding principles that make Quicken Loans the … Quicken Loans has a strong culture which is built on the foundation of ISMS. Start studying Quicken Loans Isms. Ask Quicken Loans Chairman and Founder Dan Gilbert about the key to their success, he’ll quickly tell you it’s all about the 18 Quicken Loans ISMs. Dan Gilbert, who owns the Cleveland Cavaliers, made his fortune together with his mortgage firm Quicken Loans and now runs all his companies below Rock Ventures. Learn vocabulary, terms, and more with flashcards, games, and other study tools. The ISMs are the company values that shape our culture and help our team members succeed in their roles. When an individual does get a job, the onboarding and training process completely aligns with the strong culture Quicken Loans sets forth. Quicken Loans’ culture has produced a highly engaged and loyal workforce.